Background: Filtration products face demands for high performance and lower environmental impact. Key sustainability factors: media choice, structure, chemistry, and pressure drop, are set early in development. Ecodesign mandates the integration of sustainability from the outset, driven by customer and regulatory focus on lifecycle impacts, circularity, and credible product information.

Aim: This contribution explains how sustainability-by-design can be implemented in filtration R&D by combining innovation with systematic pilot testing. It emphasises CETI’s impartial role in helping innovators turn ecodesign goals into scalable, validated solutions—whether through breakthrough ideas, optimised technologies, or new and recycled materials.

Main Results:

1. Integration of Sustainability and Technical Performance in Filtration Design.
CETI and CleverSustainability's pilot programs and research have shown that integrating sustainability criteria from the outset of filtration product development yields clear technical benefits. By addressing material selection, media design, and binder chemistry early on, teams met essential performance standards, such as ...